The UNSW Master of Public Relations and Advertising will equip you with the skills of creativity, innovation and strategic thinking to shape you into a well-rounded communication professional. This degree recognises professional experience and if you've worked within a relevant industry, you may be eligible for the one year, full-time program.
We merge contemporary theory and academic rigour with creativity, research and practical industry skills. This makes the Master of Public Relations and Advertising ideal for industry professionals seeking to gain knowledge and advance their career, along with career-changers wanting to enter a vibrant and rapidly evolving industry.
Your education will examine the varied factors at play in successful public relations and advertising strategies. This will ensure that you’re career-ready upon completion of the degree. This master’s degree combines creative approaches with the theory and research behind the planning and implementation of highly successful public relations and advertising strategies.
As a student, you’ll develop critical thinking and you’ll explore ways to develop innovative public relations and advertising strategies. Our leading professionals will challenge you to formulate innovative approaches to public relations and advertising, as well as thinking critically to achieve objectives during your coursework.
At UNSW, degrees are tailored to you and your unique professional requirements. Students can study subjects or electives within the Master of Public Relations and Advertising or the Master of Journalism and Communication.
UNSW is known for producing the most highly sought-after postgraduates in a range of professions in Australia and overseas. Graduates of the UNSW Master of Public Relations and Advertising are well-rounded professionals and they’re known for their out-of-the-box approaches, intellectual aptitude and strategic thinking.
What our Students Say
“My Master of Public Relations and Advertising degree was incredibly rewarding, fun, and empowering. Strangely, it didn't feel like I was doing a degree, it was more of an opportunity to meet smart people from around the world who shared the same interests as me, learn from advertising execs (including people who worked at Leo Burnett!) and work on real-world advertising and PR briefs”
- Laura Prael, UNSW Master of Public Relations and Advertising Alumni